How to Help Prospects Find Case Studies on Your Website

  Most companies put little thought into how they organize their case studies on their websites—a grid here, a filter there, and voila! Often, they just put the biggest logos…

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Why Your Case Study Needs a Customer Headshot

  In a recent survey of the customer success pages of the top 50 SaaS companies, we were surprised to find that only 28% of those companies included a headshot…

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How to Build Case Study SOPs

  By our estimates, only 1% of companies manage to publish a steady stream of customer stories.  Want to join them? To build case studies at scale, you need to…

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